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Friendly bus

Encourage public transportation usage

There are a lot of people in Klaipeda who use their personal cars when Klaipeda has well developed public transportation system. Thus, how to attract more people to choose buses.

One of the main problems that our research identified was unfriendly atmosphere in buses.

Our solution is to create a positive evaluation system for bus drivers. It goes like this: a customer enters the bus and then at the end of the trip they swipe their bus e-card or place their paper tickets in a specially designed place. Through the online system every vote is counted and automatically submitted to databases. Simultaneously 'friendly bus' web-page is updated and the driver's profile receives additional likes and is enlarged.

At the end of the month the bus driver that receives most likes wins a prize. Happy bus driver - happy passengers.

This campaign will be advertised through posters in bus stops, online and kiosks (where customers get their tickets).

Submission files

Team members

Creative Commons Licence