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A food package sold without the full content to share a meal with people in need instead of giving money

The idea is making people aware of the situation in the Third World and making them Social Sustainable people.
They won't donate just money (as usual), instead they will actually experience a lack in their food to support the real idea of sharing. The Producer of the product will donate exactly the lacking part paid by the user to starving people. So if you have a packaging with 100gr. missing, the same amount will be received by a poor in the chosen country.
This process will generate a butterfly effect spreading worldwide positive and sustainable actions, making you conscious of how a small effort can make a big difference in someone else's life.

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Thanks to all the guys of GSUS2012 Milan and to the chicken Adamo.

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